Catching Up with ADP

Linda Merritt, HRO Research Analyst, NelsonHall

The recent passing of long-term U.S. Senator Frank Lautenberg reminds us of his early role in the formation of what became ADP, a founding member of HR outsourcing. In the early 1950s he was engaged in selling insurance and sold a policy to two young New Jersey businessmen, Henry and Joseph Taub. The Taub’s were pioneering a then new concept; payroll outsourcing. The brothers knew payroll processing and Lautenberg knew sales and marketing. Lautenberg took a risk and joined the Taub brothers and together they created a new industry.

Establish Operating Principles

By the time the company incorporated in 1961 the three leaders established principles that still guide the company some 60 years later. Following are a few of the principles they put in place.

Focus on Business Markets that Offer Significant Growth Opportunities

ADP has always pursued growth through new market opportunities, both by expanding it service lines and by entering new geographies. Much of the early growth was through acquisitions, as well as organic growth. Lautenberg retired as CEO from ADP in 1982 having made over 100 acquisitions!

Over time, ADP became a global player. An early acquisition was GSI, a large payroll and HR services company in Europe. The latest 2013 acquisition is Payroll S.A. to expand LATAM payroll capabilities to Chile, Argentina, and Peru. In the last few years major acquisitions included Workscape (benefits), The RightThing (RPO) and SHPS (benefits).

Embrace Technological Change to Enhance Product and Service Offerings

By the early 1960s ADP had moved from manual operations to the pre-computer punch cards and on to leasing its first computer: an IBM 1401 mainframe. That willingness to continue to embrace the new is seen in ADP’s successful launch of a series of cloud-based SaaS HR technology and BPO service platforms, including Workforce Now (1k-20K employees), Vantage HCM (50-3k employees), and GlobalView for multi-nationals. Together, the three services support more than 40k clients.

The company has also launched extensive mobility options, including RUN powered by ADP for small business mobile payroll and ADP Mobile Solutions for access to a broad range of information and transactions spanning time and attendance to benefits and pay cards.

Attract and Retain Motivated and Talented People

ADP has grown into a $10bn global outsourcing business with one of only four remaining AAA credit ratings in the U.S. With ~570k clients across 125 countries, we know customers support its line-up of services and proprietary developed technologies. What about people? A few recent awards tell the story:

• Ranked second on Fortune’s 2012 list of America’s Most Admired Companies in Financial Data Service
• Ranked in the Top 50 on IDG’s Computerworld 2012 list of the 100 Best Places to Work in Information Technology (IT)
• Named to the 2012 Working Mother 100 Best Companies, for the third time.

We therefore need to ask the question of prospective purchasers: does your prospective or current HRO service provider have long-term guiding principles and can you see evidence of them in action? Because ADP does.

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Have You Tripled Your HRO Business?

Linda Merritt, HRO Research Analyst, NelsonHall

TriNet has tripled its PEO and HR services business in five years with major acquisitions and organic growth under CEO Burton Goldfield.Most PEO’s are small businesses serving the local small business market. TriNet started out that way as well in 1988 in San Leandro, CA. Over time, it acquired other PEO’s and began expanding services to new localities. The first big acquisition was Gevity in 2009, helping the regional company to become a national player.

Acquiring Growth

In 2012, TriNet went on a buying spree with three acquisitions fueled by low interest rates, easy access to capital, and its own cash:

• Accord HR, a small PEO for additional geographic coverage
• ExpenseCloud, which added expense reporting as a service line
• Strategic Sourcing, Inc. (SOI), a larger PEO for additional scale and expertise.

ExpenseCloud and SOI will each maintain their name, brand, products, and services and operate as TriNet business units.

With the addition of SOI, the company almost doubled in size from 750 employees to 1,400, and it has gone from one office as a start-up to thirty-five in many areas of the country.

Growing Organically

Before and during growth by acquisition, the company was growing organically. It has been recognized by Inc. and included in the Inc. Hall of Fame for five years of rapid growth.  With the combination of both strategies, the company is now the largest privately held PEO in the U.S. and revenues have nearly tripled in the last five years.

Cloud-based, On Demand, and Mobile

Just this week, TriNet released it latest HRP Mobile app for Android and iOS:

• My Paycheck: access to payroll data and compare payroll statements
• My Time: information about planned time-off, accruals and balances, and submit and manage time-off requests
• My Benefits: view of key health benefits details
• About Me: update employee information
• Company Directory: find and call work contacts; also includes an organization chart search option
• Contact TriNet: contact employee solution center via email or phone.

PEOs like TriNet and its customers are benefiting from the evolution of affordable SaaS and cloud-based platform services and advances in mobile any-device access. Now even small local start-ups and mid-sized regional businesses have access to full HR suites and services.

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